A logo is more than just a pretty face next to your business name. Before anyone learns anything about your company, at first glance, your logo is your business. There are many aspects of logo design that businesses fail to consider while either trying to save some money or simply by not knowing the key aspects mentioned in this article. The unintended consequences of this can severely damage your business reputation and cost you thousands of dollars down the run. Before you choose a logo for your business, ask yourself if your logo says these six things about your company.
February 27, 2017